Hide & TrendTM
Global market intelligence from an American perspective
HIDE & TREND is a US-based weekly market intelligence report covering hide and leather prices, industry news and trends. The report is dedicated to optimizing trade in hide/leather by offering prices, other industry intel, news and – obviously – trends.
WEEK 43: Slaughter is down 7% YTD. Still, tighter hide production supports prices rather than pushing upward. HNS $29.00. BBS $24.00. Bright spots? Luxury is improving, particularly in the Americas. HIDE & TREND expands its exotics price index with American alligator—a regulated, traceable luxury skin with a conservation story behind it. Then there’s collagen. If packers can find a valuable home for the hide, that changes the math. Gloom-and-doom: Andrea takes stock of current M&A possibilities in Italy and auto leather is getting another blow—GM removes it from its flagship pickups, Silverado and Sierra. What’s a cattle rancher to do? Buy a RAM?
We continue to build report that’s easy to navigate and designed to grow alongside the industry we’re covering. HIDE & TREND reports news, stats, and intel dug up 1990s-journalism style without being in anybody’s pocket.
Thank you for your support. ~MB
THE SHAVINGS
MARKET FUNDAMENTALS
MARKET TAKEAWAYS and FORECAST
GLOBAL RAW HIDE & INTEL
OUR MAN IN MILAN
- Andrea Guolo EXCLUSIVE COLUMN
- Taking stock of M&A possibilities: D&C. Furla. Ferragamo. Natuzzi.
TRENDS
- Brand Performances (Ferragamo, Mulberry, Moncler, Kering, UGG)
- Performance takeaway
- Stella expands Asian footwear capacity
- Prada expands leather-goods production as sales rise
- Hermès walks the line between growth and exclusivity
- Chinese design is booming. What does that mean for Western luxury?
- Heschung doubles down on leather craftsmanship
- Shein pays $100 million to settle FTC probe
Subscription Information
NEWS HEADLINES
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- GM has $20B for shareholders—but no leather for its flagship pickups
- Screwworm spreads to wildlife: USDA urges producer vigilance
- GLP-1 boom opens other bovine demand channels
- Better cattle price discovery helps measure byproduct value?
- HIDE & TREND adds American Alligator to the Exotics Price Index
- US trims some Canada tariffs, but broader trade barriers remain
- Mexico adds automotive interior capacity
- German automakers lose ground in China’s EV shift
- China’s exports mask deeper domestic slowdown
- Drought Monitor
NEWS SUMMARY
Signals point in different directions for the hide and leather trade. GM is eliminating genuine leather from its flagship Silverado and Sierra pickups flairs up the concerns over leather’s share of vehicle interior. Bovine value is finding potential new channels: America’s GLP-1 boom could spur wardrobe replacement and greater protein demand, and collagen is emerging as an increasingly important outlet for hides and other by-products. This week the first case of New World Screwworm was detected in wildlife. On the positive side, luxury is showing pockets of improvement, particularly in the Americas. We also have changing cattle-price reporting, continued trade barriers and a growing market for traceable exotic skins. This week HIDE & TREND also added American Alligator to its Exotic price index.
THE SHAVINGS
News
GM has $20B for shareholders—but no leather for its flagship half-ton pickups
As GM reported Q3 revenue of $50 billion and authorized a new $20 billion share buyback this week, there is little bonus for the hide and leather industry. The product decision is getting more attention: genuine leather will disappear completely from the 2027 Chevrolet Silverado 1500 and GMC Sierra 1500, including the nearly $90,000 Denali Ultimate. The decision is ironic because the Silverado and Sierra are among the iconic pickups of American ranch, farm and cattle country. Outgoing premium models offered full-grain leather. GM is moving these trucks to engineered materials like Chevrolet’s Evotex/Evotex Ultra and GMC’s CoreTec and “Luxury Seats,” emphasizing durability, stain resistance, easier maintenance and lower weight. HIDE & TREND heard rumors earlier this year that GM was abandoning naturals all together. According to GM genuine leather remains in selected Buick and Cadillac models and the Corvette. So far competitors including Ram continue to offer leather.

Screwworm spreads to wildlife: USDA urges producer vigilance as cases increase
New World screwworm has reached US wildlife for the first time, with an infected elk found in Pecos County, Texas, raising concern that deer, elk or feral hogs could become unmanaged reservoirs capable of reinfecting livestock. As of Oct. 21, the US had recorded 59 cases since June, seven still active, although USDA says the increase does not constitute an outbreak and wild fly populations remain low and isolated. More than 1.64 billion sterile flies have been released. USDA is rapidly expanding production capacity toward 500 million sterile flies per week, including a new Texas facility scheduled for completion in April 2027. Drovers
GLP-1 boom opens other bovine demand channels
America’s GLP-1 weight-loss boom is already showing up at leather repair shops. With about 11% of US adults taking the prescription drugs for weight loss, cobblers report increasing demand to resize belts and adjust footwear as customers rapidly shed pounds. Cobblers Direct is now shortening as many as 500 belts a week, with the business growing at double-digits. In the short term, consumers whose sizes are still changing are postponing purchases—80% of GLP-1 users surveyed are living in clothes that no longer fit and wait an average six months before buying replacements. Eventually, however, millions of substantially smaller consumers will need new wardrobes, potentially creating a replacement cycle for apparel, footwear and accessories—including leather.
For the bovine industry, the longer-term implications may extend well beyond the closet. GLP-1 users are increasingly focused on protein intake, potentially creating additional demand for high-protein foods such as beef. Collagen also represents a growing market for bovine hides and other animal by-products, creating more ways to extract value from the carcass beyond meat and traditional leather. US packers are already watching collagen closely (some investing) as an alternative outlet for hides. Industry sources say its growth relative to leather could eventually help establish a floor under hide values.
For cattle processors, the potential is twofold: stronger protein demand could increase the value of the animal’s primary product—beef—while growing collagen demand could increase the value of hides and other by-products. As processors look for more value from every part of the animal, whole-animal economics—and the relationship between cattle acquisition costs, beef and by-product values—become increasingly important. “I’m expecting to see a couple of news stories in the coming months about new collagen plants being permitted and breaking ground in the mid-west,” one sources said. Reuters, FashionNetwork, industry sources.

Better cattle price discovery helps measure byproduct value?
As of Oct. 26, USDA’s new reporting rules will combine negotiated cash cattle data from Colorado, Texas, New Mexico, Oklahoma and Kansas into an additional regional report, providing a broader view of cattle prices as cash trading continues to shrink. Negotiated purchases have fallen from more than 50% of cattle transactions in 2005 to less than 18% in 2025, even though those prices underpin many formula-based purchases. For the by-product trade, better cattle-price discovery provides a clearer view of the cost side of whole-animal economics—useful as processors increasingly look to hides, collagen and other by-products for additional carcass value. USDA.
HIDE & TREND adds American alligator to exotics price index
Exotic leather has faced ethical and environmental scrutiny for decades. Today, international trade in many exotic species is closely regulated, with CITES requiring permits and controls for listed wildlife and their products to ensure trade is legal and does not threaten the survival of species.
Louisiana’s decades-old alligator program combines regulated farming, wild-population management and a commercial market for meat and luxury leather. Farmers buy wild-collected eggs from landowners, raise the animals and return a state-determined percentage to the wild; Louisiana now produces about 400,000 farmed alligators annually, with farmed skins valued at more than $56 million in 2024. The state estimates its wild population at roughly 3 million. Each skin carries a tracking tag to verify legal trade, and international trade remains regulated under CITES. Separate industry standards address animal welfare on crocodilian farms. The result is a tightly managed system in which wildlife conservation, commercial harvesting, farming and the leather market operate alongside one another.
The American wild alligator is the greatest conservation success story of all time as its wild alligator population has grown from fewer than 100,000 animals in the 1960s to more than 5 million in 2026. Harvested animals supply meat as well as skins, which move through a traceable leather supply chain to tanneries, manufacturers and luxury brands.
“Nobody wants an alligator in their backyard,” Christy Gilmore, fifth generation tanner, says of the conservation part. “Giving that alligator value can give people a reason to keep it there.“
Alligator skin is some of the most sought after in boots and bags (Ralph Lauren currently has an Alligator tote for sale at $29,000) and easy to claim and prove as sustainable and traceable materials.
US trims some Canada tariffs, but broader trade barriers remain
The Trump administration is removing 50% tariffs on selected Canadian agricultural, forestry, packaging and machinery products from Oct. 30, while adding other products to the tariff list. The changes apply regardless of USMCA origin and do not alter separate Section 232 duties. No hide or leather tariff relief was identified in either announcement, leaving the broader US-Canada trade dispute—and its implications for leather—unchanged. White House/NBC News.
Mexico adds automotive interior capacity
Tier 1 supplier SA Automotive will open a 250,000-square-foot plant in Ramos Arizpe, Mexico, producing door panels, seatbacks, headliners and other interior components for major North American automakers. The facility will use PU, molding, thermoforming and lamination technologies—making the investment noteworthy for leather suppliers competing for automotive interior applications. Mexico Business News.
German automakers lose ground in China’s EV shift
Audi named former Chery executive Jeff Zhang president of Audi China from Nov. 1 as the German premium brand struggles with falling sales and intensifying competition from lower-cost Chinese EV makers. Audi, Volkswagen and Porsche have all lost ground as Chinese consumers shift away from Western brands, prompting a major restructuring at Volkswagen and greater emphasis on responding faster to local demand. The concern is not simply weaker German-brand sales, but whether China’s shift toward lower-cost domestic EVs reduces leather content per vehicle. Reuters.
China’s exports mask deeper domestic slowdown
China’s economy remains heavily reliant on exports as weakness at home deepens. Q3 GDP grew 4.5% YoY, recovering from a three-year low as booming exports helped offset a prolonged real-estate slump, shrinking job opportunities and weak consumer confidence. Credit to China’s non-financial sector has also surpassed 300% of GDP, adding to concerns over mounting debt. For trade-dependent industries, strong Chinese exports remain supportive, but persistent weakness in domestic demand raises questions about the outlook for imports, including raw materials and consumer goods. This is a summary of news items including Chief China Correspondent Lingling Wei’s WSJ column from Oct. 20.

Market Fundamentals
US PRICES (Select Categories)
| Category | Weight (lbs) | This Week | Last Week | September Ending | |
|---|---|---|---|---|---|
| Heavy Texas Steers | HTS | 60/64 | $21.00 | $21.00 | $21.00-$22.00 |
| Heavy Texas Steers (J) | HTX | 74/up | $24.50 | $24.50 | $24.00 |
| Butt Branded Steers | BBS | 62/66 | $24.00 | $24.50 | $23.50 |
| Butt Branded Steers (J) | BBX | 74/up | $28.50 | $28.50 | $28.50 |
| Branded Steers | BRS | 62/66 | $18.50-$19.00 | $18.50-$19.00 | $18.50-$19.00 |
| Dairy Steers | DS | 62/66 | $35.50 | $35.50 | $35.50 |
| Colorado Branded Steers | CBS | 60/62 | $18.00-$18.50 | $18.00-$18.50 | $18.00 |
| Heavy Native Steers | HNS | 62/66 | $29.00 | $29.00-$29.50 | $29.50-$30.00 |
| Heavy Native Steers (J) | HNX | 74/up | $35.00 | $35.00 | $35.00 |
| Native Heifers | NHfr | 48/up | $19.50 | $19.50 | $20.50 |
| Branded Heifers | BHfr | 48/up | $14.00-$15.00 | $14.00-$15.00 | $13.00-$14.00 |
| Heavy Native Cow | HNC | 48/52 | $16.50 | $16.50 | $16.00 |
| Native Fed Cow | NFC | 60/64 | $20.00 | $20.00 | $20.00 |
| Native Conventional Cow | NCC | 68/up | $14.00 | $14.00 | $14.00 |
| Branded Cows | BC | 48/up | $11.50 | $10.50 | $11.50 |
| Branded Fed Cows | BFC | 60/64 | $15.50 | $15.50 | $15.50 |
| Branded Conventional Cow | BCC | 68/up | $12.00 | $12.00 | $12.00 |
| Dairy Cows | DC | 48/52 | $18.00 | $18.00 | $18.00 |
| Native Bulls | NB | 90/up | $20.00 | $20.00 | $17.00-$18.50 |
| Branded Bulls | BB | 90/up | $16.00 | $16.00 | $19.00 |
| Native Small Packer Steers | NSPS | 58/up | $12.50 | $12.50 | $11.50 |
- New prices highlighted in grey, white background unchanged
EXPORT VOLUMES BY DESTINATION: Year-to-Date 2026 (Units of 1,000)
| Destination | Whole Cattle Hides | Wet Blue | Total Acc. (2026) |
|---|---|---|---|
| China | 7,534.30 | 796.6 | 8,330.90 |
| Vietnam | 23.7 | 1,839.00 | 1,862.70 |
| Mexico | 1,636.10 | 33 | 1,671.30 |
| Italy | 153.2 | 1,363.40 | 1,520.20 |
| Thailand | 691.5 | 554.5 | 1,246.00 |
| South Korea | 1,000.30 | 23.3 | 1,023.60 |
| Brazil | 492.7 | 233.7 | 726.4 |
| Hong Kong | 0 | 395.9 | 395.9 |
| Taiwan | 63 | 81.8 | 144.9 |
| Indonesia | 36.4 | 27.7 | 64.1 |
Combined US Export Activity: Year-to-Date 2026 (Units of 1,000)
| Category | Net Sales (YTD) | Exports / Shipments (YTD) | Outstanding Sales |
|---|---|---|---|
| Whole Cattle Hides | 11,460.62 | 11,805.93 | 2,193.10 |
| Wet Blue Hides | -3,993.63 | 5,502.72 | 1,506.48 |
| Combined Hide Total | 7,466.99 | 17,308.65 | 3,699.58 |
US Export Activity: Cattle Hides – Splits (Pounds)
| Category | Current Week | Total Accumulated (YTD) |
|---|---|---|
| Weekly Net Sales | 42,000 | 1,369,785 |
| Weekly Exports (Shipments) | 0 | 1,585 |
| Outstanding Sales | 865,200 | 1,368,200 |
Market Takeaways & Forecast
Takeaways:
American steer prices remain steady albeit a little on the softer side. Some sellers maintain natives are getting harder to sell and buyers corroborate by saying they are buying natives at $29.00 – with ease. According to our confirmed HNS and BBS trades this week both selections eased 50 cents. Collies sold this week too but we were unable to confirm prices. HTS held at $21.00 (though we did hear about some unconfirmed trades at both $20 and $22) and BRS at $18.50–$19.00. We come back to the same argument, with US cattle slaughter down 7% YTD, reduced hide production should be supportive—but it has not pushed steer prices meaningfully higher. Which points us back to demand. Again. There are encouraging signals from luxury and potential new bovine outlets such as collagen. (We did speak with Australia also this week and they said they were seeing a positive shift in leather demand.) But leather is losing ground in applications and automotive. For now, lower slaughter appears to be supporting the market rather than driving it higher.
But back to car …and truck… leather. How about GM? Leather seats will no longer be available in some of America’s most beloved work trucks, Sierras and Silverados, and staples in the farming and ranching world?
We thought there would be a bigger stir. (We almost missed the announcement.) That ‘consumers’ would protest. Loudly. We did see Zane Dobie’s column about bringing back leather in high end cars in the magazine Drive, but he only got 19 comments. Maybe it’ll take a minute. Like it did for Volvo. Their leather-free experiment lasted less than 4 years. Back in 2021, Volvo Cars pledged that all new fully electric models would be leather-free, citing animal welfare and the environmental impact of cattle farming. The company developed alternatives including Nordico, made partly from recycled PET, bio-based material and recycled cork, and said its planned all-electric lineup would be entirely leather-free by 2030. In 2025, Volvo reversed course and confirmed genuine leather would return. They said the decision was “entirely based on feedback from our customers”. The question now is whether GM will end up in the same situation, when angry customers call cancel their orders of Sierras and Silverados? Or, what’s a cattle rancher to do? Buy a RAM?
~ MB
Forecast:
Luxury and leather goods, particularly on the American market, are showing some improvement, but automotive losses and weak Chinese domestic demand remain headwinds. Unless leather demand strengthens materially, tighter US hide production alone is unlikely to generate a significant price rally. Expect a mostly sideways market with individual selections moving according to availability and buyer needs.
Our Man in Milan
Taking stock of current possibilities of Italian M&As: D&C. Furla. Ferragamo. Natuzzi.
By Andrea Guolo
Our Man in Milan
What will happen in the coming months? The tanning industry is set to face further turbulence, primarily linked to financial pressures. Many entrepreneurs have poured their own capital into tanneries—businesses already heavily exposed after three and a half years of declining revenue. Such a prolonged crisis is simply unsustainable for any economic sector.
Further down the supply chain, the toll on manufacturers is already high. This week, another closure of a leather-goods factory in Tuscany’s Monte Amiata area was announced. The region once served as an important production hub for major brands including Gucci and Prada. Declining orders created severe difficulties, leading to the gradual “desertification” of the district.
The furniture sector also faces a number of difficulties. Most notably is Natuzzi, which continues to lose ground—sales fell 23% in Q2, with an operating loss of €10 million. It holds the unenviable record of reliance (20 years) on state-subsidized furlough schemes (cassa integrazione).
And what about fashion? This week, Milano Finanza—the newspaper I work for—ran a feature echoing themes I explored over the summer: companies that could attract investors or see changes in private-equity ownership. Some key cases:
Dolce & Gabbana is attracting interest around potential deals or the acquisition of minority stakes by investment funds. The company’s debt is a factor, but it remains a prestigious brand that has made the right strategic moves in several areas—particularly beauty—making an investment potentially quite lucrative. Giorgio Armani remains a focal point for the potential entry of a major partner following the eventual passing of its founder. In leather goods, Furla is one of the most closely watched brands — there is talk of a significant offer from Asia. The owner family has yet to comment.
Another name frequently at the center of rumors is Ferragamo—a company clearly facing difficulties, partly because two of its key markets are Japan, severely affected by the weaker yen, and the US, where tariffs have complicated the landscape. The stock market tells the story: shares were worth €22 in 2022 and are now hovering just above €6.
Who might acquire Ferragamo? I have long maintained that Zegna would be the perfect buyer. The two companies created a footwear-production joint venture known as “Zefer.” Such a deal would represent another all-Italian combination following the Prada Group’s acquisition of Versace. There are, however, currently no concrete rumors suggesting any real interest from Zegna in Ferragamo. Zegna is also still integrating the Tom Ford fashion business it acquired in 2023. Nevertheless, it has significant resources that could be directed toward such a deal, with clear production synergies given the complementary nature of the two businesses. I, for one, sincerely hope it happens.
Anything else worth noting? Over the next 18 to 24 months, at least 20 companies in the sector currently backed by private-equity funds will likely seek an exit. Investors are showing interest not only in major brands, but also in small and medium-sized companies across the supply chain, as well as in beauty and hospitality—helped by a period in which valuations are undergoing a necessary adjustment.
Andrea Guolo also produces content for Milano Finanza, Vogue Italia, and other international publications. He’s worked at Unic (16yrs) and was the author of Hidenet’s European Report (10yrs). He has published an independent report on the European leather market since Sept. Please contact info@hideandtrend.com for a free trial of his report.
GLOBAL RAW HIDE & INTEL
Prices
UNITED KINGDOM OX/HRFS (£/KG)
| Weight | This Week | Last Week |
|---|---|---|
| 46.00 and up | 0.65 | 0.65 |
| 36.00 and up | 0.65 | 0.65 |
GERMAN COWS and BULLS (€/kg)
| Weight | This Week | Last Week |
|---|---|---|
| N. German Cow 25kg+ | 0.53-0.55 | 0.53-0.55 |
| N. German Bull 40kg+ | 0.80-0.85 | 0.80-0.85 |
| S. German Bull 50kg+ | 1.30-1.33 | 1.30-1.33 |
LATIN AMERICA
| Selection | This Week | Last Week |
|---|---|---|
| Brazilian TR1 | 0.57-0.58 | 0.57-0.58 |
| Brazilian TR2 | 0.47-0.48 | 0.47-0.48 |
| Brazilian TR3 | 0.40 | 0.40 |
INDIAN BUFFALO CRUST ($/SF)
| Category | This Week | Last Week |
|---|---|---|
| 1.4-1.6 mm | 0.42-0.45 | 0.42-0.45 |
| 0.9-1.1 mm | 0.38 | 0.38 |
Argentina
| Steer hides | This Week | Last Week |
|---|---|---|
| Heavy | US$ 0.25–0.27/kg | US$ 0.25–0.27/kg |
| Light | US$ 0.20–0.23/kg | US$ 0.20–0.23/kg |
| Cow hides | US$ 0.07–0.08/kg | US$ 0.07–0.08/kg |
| State | % Export* | Price / Min | Price / Max | AVG Price – Fresh Hides – R$/kg |
|---|---|---|---|---|
| RS | 34,3% | 1,15 | 1,30 | 1,23 |
| SP | 16,6% | 0,95 | 1,30 | 1,13 |
| MS | 11,9% | 0,85 | 1,10 | 0,98 |
| MT | 1,2% | 0,85 | 1,00 | 0,93 |
| GO | 14,5% | 0,85 | 1,00 | 0,93 |
| PR | 21.1% | 0,70 | 0,90 | 0,80 |
| PA | 0,5% | 0,85 | 1,00 | 0,93 |
| Total | 100,0% | R$ 1,04 |
*Freight included
EXOTICS
The legitimate global exotic leather market is highly regulated, premium niche valued at approximately $928.74 million in 2025, projected to double by 2034.
INVASIVE


AMERICAN ALLIGATOR

*Pricing data compiled in collaboration with Inversa and other sourcing authorities.
TREND
Brand Performances
Ferragamo: Direct-to-consumer up 4% in the first 9 months; wholesale weighs on revenue, down to $783M
Mulberry: H1 sales up 18%; US +28%, Europe +23%, UK +10%. Wholesale/franchise sales up 52%
Moncler Q3 revenue flat at $680M, 8% drop in EU. Stone Island +5%, Americas +2% and Asia mid-single digits
The UK fashion retailer ME+EM continues its push in to the US, based on 48% surge in American sales
Frasers Group reduces its Burberry stake, making a potential pullback from its luxury spending spree
Puig reports a 5.6% Q3 sales increase, fragrance, makeup and fashion on the up
Zegna Group’s revenue rises 7.2% in the first 9 months driven by DTC and the Americas, Thom Browne declines
Kering Q3 revenue stabilizes at $3.9B, Gucci falls 6%. Bottega Veneta, Balenciaga leather goods support improvement
Hermès posts 5.5% increase in third-quarter sales, driven by Europe and the Americas
Deckers Q2 sales rose ($1.48B) but missed estimates. Comparable DTC sales fell as aggressive rival discounting pressured Ugg and Hoka; profit rose 27%
Brand performance takeaway
Luxury is stabilizing, but the recovery is highly uneven—and the Americas are doing much of the work. DTC remains the stronger channel, while wholesale is still a drag for some brands. At the same time, Deckers shows that even successful premium footwear brands are running into a more promotional, price-sensitive consumer as “aggressive rival discounting pressured Ugg and Hoka.”

Stella expands Asian footwear capacity
Hong Kong-based footwear manufacturer Stella International reported Q3 revenue up 2.2% to $412.9 million, while footwear volumes fell 4.3% but average selling prices rose 6%, reflecting a shift toward higher-priced products, particularly sports footwear, and higher raw-material costs. Stella opened a new Vietnam factory in Q3 and will add plants in Indonesia and Bangladesh, together with existing expansion adding about 20 million pairs of production capacity as the supplier positions for higher-value business with global brands. Reuters.
Prada expands leather-goods production as sales rise
Prada Group reported nine-month revenue up 15% to about $5.3 billion, with the Americas its strongest market, up 33%, and Asia-Pacific up 12% despite slower mainland China traffic. Newly integrated Versace contributed about $513 million. Prada also opened a new fully integrated leather-goods production facility in Tuscany, reinforcing manufacturing capacity even as the luxury market remains volatile. FashionNetwork.
Hermès walks the line between growth and exclusivity
The scarcity that helped turn the Hermès Birkin into one of luxury’s most coveted products is showing cracks. UBS estimates the number of Birkin and Kelly bags listed for resale worldwide is now six to seven times pre-pandemic levels, while the average Birkin 25 resale price has fallen from 2.6 times retail at its 2022 peak to 1.7 times in Q3. One reseller said an unworn Birkin has lost more than $6,000 in resale value since 2022. Hermès has gradually expanded production of its handcrafted goods, opening about one new workshop annually, although it does not disclose Birkin volumes; CEO Axel Dumas says output remains constrained by trained artisans and the availability of high-quality leather.
The development comes just a week after reports that Hermès is expanding its US retail footprint beyond traditional luxury centers, using customer and demographic data to target wealthy suburbs and smaller cities. The two strategies are not necessarily at odds—Hermès sells far more than Birkins—but they underline the balancing act facing a brand whose growth depends on reaching more customers while much of its mystique depends on remaining difficult to obtain. Leather goods and saddlery account for 44% of Hermès revenue. Reuters/WSJ.
Chinese design is booming. What does that mean for Western luxury?
China’s rising domestic designer scene is adding competitive pressure to Western luxury brands as consumers become more selective and prioritize quality, individuality and value over brand recognition. The shift comes as China’s luxury fashion market remains well below its 2023 peak and LVMH’s Fashion & Leather Goods sales fell 5% in Q3, partly due to weaker Chinese demand. For leather, the emergence of homegrown fashion brands—backed by China’s extensive manufacturing base and increasingly sophisticated consumers—could reshape where future luxury leather demand originates, while forcing established Western leather-goods houses to compete more aggressively on product and craftsmanship rather than prestige alone. Vogue Business.
Heschung doubles down on leather craftsmanship
French shoemaker Heschung is marking the 40th anniversary of its Ginkgo boot, a leather-intensive model requiring 180 production steps and using calf, Aquabuck and Suportlo leather from France’s Haas tannery. The 92-year-old company produces about 25,000 pairs annually, with 80–85% of manufacturing in France, and has invested $1.7 million in factory upgrades. Heschung is also expanding its repair and resoling service and will launch made-to-order footwear in 2027, reinforcing its focus on durable, high-value leather footwear. FashionNetwork.
Shein pays $100 million to settle FTC probe
The synthetic-heavy, ultra-low-cost fashion competitor, has agreed to pay $100 million to settle a US Federal Trade Commission investigation into delivery delays and other customer complaints, equivalent to 44% of its Q2 profit. The settlement adds to mounting regulatory pressure on the fast-fashion group in the US and Europe: Shein shares have fallen 22% since its Sept. 1 listing, while app downloads across 10 markets dropped 42% YoY in September. The company is also facing an EU investigation into illegal marketplace products and higher European e-commerce fees that have slowed growth. Reuters.
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Thanks for reading,
Majsan Boström
Executive Editor
